Fading/poor colour retention

How we will solve your problems:
Premature and/or excessive lightening of the paint colour, which often occurs on surfaces with sunny south facing exposure. Fading/poor colour retention can also be a result of chalking of the coating’s film.
POSSIBLE CAUSES:
• Use of an interior grade of paint for an outdoor application.
• Use of a lower quality paint, leading to rapid degradation (chalking) of the paint film.
• Use of a paint colour that is particularly vulnerable to UV radiation (most notably certain bright reds, blues, and yellows).
• Tinting a white paint not intended for tinting, or over tinting a light or medium paint base.
SOLUTION:
• When fading/poor colour retention is a result of chalking, it is necessary to remove as much of the chalk as possible (see Chalking). In repainting, be sure to use a quality exterior house paint in colours recommended for exterior use.
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